2007 is reminiscent of the exciting 2008, people look forward to, Olympic 08, inspiring! I believe that in the 2008 belongs to China, the foremost lighter will work with the lighting industry to jointly create a brilliant future for the national lighting industry!
It is an end and a beginning. In 2007, for the sake of history, we ushered in a brand new 2008. The calendar is page by page. We clearly see that the world of brands such as Lake, NVC, Haojue, Pinshang, Sanli, Dongpu, Sidon, Jiuding, etc. in 2007 is so wonderful, strategic planning adjustment , new product listing, perfect marketing model, new service project launch, senior talents joining, new technology research and development success, new equipment introduction, new store opening, new business joining, dealer conference, product promotion, this time we "2007 inventory" Special report, let us review the wonderful seasons of the commercial lighting industry in 2007 and look forward to the brilliant 2008!
NVC's 2007
At the beginning of 2007, the two original executives of Philips: Yin Yi and Zhang Qingyu joined NVC, causing a sensation in the industry. Following the introduction of Xia Lei, the president of multinational company China in 2006, NVC took another big step in the high-end talent strategy and successfully built it. International team.
On March 18th, NVC Lighting Wanzhou production base was officially put into use. At this point, NVC Lighting broke through the production capacity gap except the Huizhou headquarters production base. The first phase of the NVC Industrial Park will form 800,000 sets of grille lights. The production capacity of 40 million sets of brackets and 20 million sleeve lamps has become the largest production base of lighting fixtures in the west. As the wind vane of China's lighting industry, the start-up and production of NVC's Wanzhou production base in Chongqing also indicates that the production layout of China's lighting industry has begun to be seen from the eastern region to the west and even the whole country.
On August 1, 2007, President Wu Changjiang of Huizhou NVC Optoelectronics Technology Co., Ltd. and Darryl Wilson, President and CEO of Consumer and Industrial Products Group (Asia Pacific) of General Electric (GE), formally signed on behalf of both parties in Shanghai. A three-year strategic cooperation agreement. The signing of this agreement has played a positive role in promoting the industrial upgrading of the lighting industry, and has also won more room for development in the lighting market. It is also an important step for NVC on the road to internationalization.
On October 23, 2007, NVC Lighting International Market achieved great results. The first overseas NVC flagship store opened in Kuala Lumpur, Malaysia. This large-scale NVC overseas promotion event attracted the attention of major media in Malaysia. The competition to report on NVC's related promotion activities in Malaysia also caused a lot of response among local consumers.
As of December, NVC's various business groups, such as commercial lighting, light source appliances, home lighting, electrician, outdoor lighting, and overseas markets, have successfully completed the sales targets set throughout the year.
market feedback
Guangdong: The Guangdong Operations Center has completed more than 80% of its annual tasks so far; the overall sales growth rate reached 80% in 2006. In 2007, more than 120 new outlets were added to the channel, and 40 stores were renovated.
Shanxi: NVC Lighting Shanxi Office is the first operation center in China with an completion rate of 85%. It is expected to complete 90% of sales tasks by the end of the year.
Chongqing: Chongqing NVC is expected to break through the annual task and oversold about 10%.
Changsha: NVC Changsha's sales of several million in 2007 were completed early, and the first storefront of its “entrepreneurial engineering†project was officially opened in Tulip Home Plaza in 2007.
Heilongjiang: Leading other commercial lighting brands with tens of millions of sales every year. In 2007, it was no exception. By December 2007, Yongming Lighting's sales of NVC had reached its goal.
Shaanxi: The NVC Shaanxi Operation Center has completed about 40 million yuan.
Zhejiang: The annual target of Zhejiang NVC Operation Center in 2007 is 150 million yuan, and 80% has been completed so far.
Hefei: More than 80% of annual tasks are completed.
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