Measuring the value of a TV is not worth buying. The first factor to consider is the screen. The younger generation knows better than ever before to create a more quality life for themselves with a critical eye. They want their TVs not only to have a stylish appearance, content that keeps pace with the times, but also to pursue the ultimate experience of vision, and sometimes Plus a brand logo with gold content. To put it simply, what they want is nothing more than a television that can satisfy their expectations to the greatest extent possible.
In the Internet era today, it is not difficult to pick a TV. The parameters, price, news, and evaluation of each brand can be said to be within easy reach. We often see this kind of publicity for "XX TV adopts Sharp LCD panel." Found that many brands like to emphasize the core components of their products - the screen uses a Sharp screen to obtain consumer recognition. Speaking of Sharp Screen, everyone's first impression is quality assurance. After all, the panel technology of the 100-year-old manufacturer of Japan's first domestically-produced TV is still at the top. It is still synonymous with high-end quality. In fact, outside of the LCD panel, it is the combination of image processing technology and color grading technology that determines image quality. Sharp has been making LCD TVs for up to 43 years of technology accumulation. It's not something that manufacturers who have just entered the market can easily expect to see. Moreover, known as the "Father of LCD", Sharp did not have a few tricks to exhale how to be able to laugh proudly, then we announced for you one by one that makes Sharp screen exclusive technology for the Sharp screen.
Yellow - the true "natural color" that only yellow can achieve
Sharp's technical team discovered during the R&D process that traditional three-primary panels made of red, green, and blue had many limitations in reproducing the “natural colorsâ€, such as the bright yellow of sunflowers, the color of clear green sea, and the traditional three primary colors. The panel can not fully perform. They began to think, if you add a color in addition to red, green and blue, can you expand the area of ​​color reproduction?
In order to allow home TVs to truly reproduce the colorful world captured by highly evolved human eyes, Sharp's technical team began a new challenge. The technicians tried to add white, cyan, and other colors. The results were not satisfactory. After long-term repeated testing and research, they finally selected the four-color scheme of adding the yellow “RGB+Y mode†because it was superior. The color reproducibility. Xiaochi Akira, the captain of Sharp's picture quality development team, once said that “Four-color technology is a technology that has never been realized before in the liquid crystal industry. Based on a combination of technologies, a new technology leap from this, which is Sharp's LCD technologyâ€. Only Sharp, a company that has been independently researching and developing its own LCD panels, has the strength to begin such innovative thinking. Four-color technology can also be seen as the ultimate pursuit of Sharp's natural colors.
Huang Cai HDR - more pure black, clearer white
In fact, as long as people photographed with a mobile phone are not unfamiliar with High Dynamic Range Display (HDR) technology, this technology can add significant improvements to the picture quality. Market research company ABIResearch also stated that by 2020, about 70% of TVs will support HDR technology. However, in the TV market where there is no relatively standard HDR technology standard, all of them call their TVs loaded with HDR technology, which makes consumers difficult to distinguish.
Sharp has long been a leader in the screen manufacturing industry and is seeking to make Sharp's standards higher than industry standards, and even to be the maker of industry standards. Sharp's unique color technology is actually a perfect combination of HDR and local dimming technology. It is equipped with a newly developed direct-lit LED backlight control system and signal processing technology to automatically adjust the brightness of the backlight in each area to identify more The wide color gamut, which is about 10-20% higher than that of general manufacturers, means that the screen is more colorful, and it is closer to the human eye's light color and more vivid contrast between light and shade.
In the consumer market, the ultra-thin body rushed today, most manufacturers have adopted the edge-type backlight to reduce the appearance of the thickness of the fuselage, Sharp has insisted on direct-type backlight to ensure the quality of expression. Because there is no cooperation with a direct-type backlight, the effect of HDR cannot be realized. People always think that innovation means change, but actually it is not difficult to propose new ideas. What is difficult is how to continuously improve. This is actually a kind of insistence. It is Sharp's perfect picture quality that makes things better than before. committed to.
Mysterious gamma curve - a little-known criterion that lasted for half a century
Sharp's superior screen is due to not only 43 years of screen-making experience, high-end image processing technology, and unique color-tuning technology. Behind this unique color-tuning technology, there is a mysterious gamma curve. Called brightness curve. Because Sharp's requirements for image quality are almost crazy, in order to pursue the brightness most suitable for human eyes, the technicians have made numerous adjustments and tests, and many experts have repeatedly determined that they finally found an accurate gamma curve through which to debug. Out of the machine can do a dark field clear, bright field without distortion, to achieve the least effect on eye fatigue viewing effect. After that, each product in the production line will be rigorously tested using this curve as a standard before entering the production line. A slight discrepancy will be returned. It is the presence of this curve that ensures that Sharp has maintained the same benchmark for all screens for 43 years, becoming synonymous with TV screen benchmarking. I believe that this standard, which lasted for nearly half a century, may not even be known to many Sharp users. At present, only Sharp can control the standard of this curve. No other company dares to claim that all its screens can present a unified picture quality. The only regret is that we have no way of knowing the specific value of this mysterious curve.
summary
Faced with increasingly fierce competition and constant escalation of consumer demand, the pattern of the TV market has also quietly changed. At present, domestically produced TVs, especially those newly entering the market, are mainly focused on the development of content or operations. For the core part of the TV, the screen, and the most critical factor for the experience, the quality of the Internet is improved. Powerless. Sharp insists on using the most practical technologies to pursue and create the truest visual experience that is closest to the perfect world. Not only that, Sharp also created a rich content ecosystem based on the consumer demand of young people, collaborating with Iqiyi, Youku and Tudou. . As a century-old craftsman who has been deeply cultivating the TV market, Sharp has spared no effort to continuously expand the depth and breadth of its products to reach more comprehensive consumer groups. Sharp, which was empowered by Foxconn, inherited Sharp's strong technical reserves, and it also showed new creativity in the design of content and systems. Super high-end, value-added configuration, Sharp is becoming a young generation of "super equipment."
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
In the Internet era today, it is not difficult to pick a TV. The parameters, price, news, and evaluation of each brand can be said to be within easy reach. We often see this kind of publicity for "XX TV adopts Sharp LCD panel." Found that many brands like to emphasize the core components of their products - the screen uses a Sharp screen to obtain consumer recognition. Speaking of Sharp Screen, everyone's first impression is quality assurance. After all, the panel technology of the 100-year-old manufacturer of Japan's first domestically-produced TV is still at the top. It is still synonymous with high-end quality. In fact, outside of the LCD panel, it is the combination of image processing technology and color grading technology that determines image quality. Sharp has been making LCD TVs for up to 43 years of technology accumulation. It's not something that manufacturers who have just entered the market can easily expect to see. Moreover, known as the "Father of LCD", Sharp did not have a few tricks to exhale how to be able to laugh proudly, then we announced for you one by one that makes Sharp screen exclusive technology for the Sharp screen.
Yellow - the true "natural color" that only yellow can achieve
Sharp's technical team discovered during the R&D process that traditional three-primary panels made of red, green, and blue had many limitations in reproducing the “natural colorsâ€, such as the bright yellow of sunflowers, the color of clear green sea, and the traditional three primary colors. The panel can not fully perform. They began to think, if you add a color in addition to red, green and blue, can you expand the area of ​​color reproduction?
Huang Cai HDR - more pure black, clearer white
In fact, as long as people photographed with a mobile phone are not unfamiliar with High Dynamic Range Display (HDR) technology, this technology can add significant improvements to the picture quality. Market research company ABIResearch also stated that by 2020, about 70% of TVs will support HDR technology. However, in the TV market where there is no relatively standard HDR technology standard, all of them call their TVs loaded with HDR technology, which makes consumers difficult to distinguish.
Sharp has long been a leader in the screen manufacturing industry and is seeking to make Sharp's standards higher than industry standards, and even to be the maker of industry standards. Sharp's unique color technology is actually a perfect combination of HDR and local dimming technology. It is equipped with a newly developed direct-lit LED backlight control system and signal processing technology to automatically adjust the brightness of the backlight in each area to identify more The wide color gamut, which is about 10-20% higher than that of general manufacturers, means that the screen is more colorful, and it is closer to the human eye's light color and more vivid contrast between light and shade.
Mysterious gamma curve - a little-known criterion that lasted for half a century
Sharp's superior screen is due to not only 43 years of screen-making experience, high-end image processing technology, and unique color-tuning technology. Behind this unique color-tuning technology, there is a mysterious gamma curve. Called brightness curve. Because Sharp's requirements for image quality are almost crazy, in order to pursue the brightness most suitable for human eyes, the technicians have made numerous adjustments and tests, and many experts have repeatedly determined that they finally found an accurate gamma curve through which to debug. Out of the machine can do a dark field clear, bright field without distortion, to achieve the least effect on eye fatigue viewing effect. After that, each product in the production line will be rigorously tested using this curve as a standard before entering the production line. A slight discrepancy will be returned. It is the presence of this curve that ensures that Sharp has maintained the same benchmark for all screens for 43 years, becoming synonymous with TV screen benchmarking. I believe that this standard, which lasted for nearly half a century, may not even be known to many Sharp users. At present, only Sharp can control the standard of this curve. No other company dares to claim that all its screens can present a unified picture quality. The only regret is that we have no way of knowing the specific value of this mysterious curve.
summary
Faced with increasingly fierce competition and constant escalation of consumer demand, the pattern of the TV market has also quietly changed. At present, domestically produced TVs, especially those newly entering the market, are mainly focused on the development of content or operations. For the core part of the TV, the screen, and the most critical factor for the experience, the quality of the Internet is improved. Powerless. Sharp insists on using the most practical technologies to pursue and create the truest visual experience that is closest to the perfect world. Not only that, Sharp also created a rich content ecosystem based on the consumer demand of young people, collaborating with Iqiyi, Youku and Tudou. . As a century-old craftsman who has been deeply cultivating the TV market, Sharp has spared no effort to continuously expand the depth and breadth of its products to reach more comprehensive consumer groups. Sharp, which was empowered by Foxconn, inherited Sharp's strong technical reserves, and it also showed new creativity in the design of content and systems. Super high-end, value-added configuration, Sharp is becoming a young generation of "super equipment."
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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