Recently, Mobike’s bicycles have continuously landed on the two major markets in the UK and Japan. They praised the industry and occupied nearly 60% of the market share in China. They still have the strength to develop overseas markets, and Mobike’s ambition for the future is evident. For Mobike, entering Japan or Fukuoka or Sapporo will be an important milestone and its internationalization process will be further enhanced.
The establishment of a branch office in Japan means that Mobhai’s globalization process has achieved an important breakthrough. After Mobiby completed a financing of US$600 million, Mobike’s co-founder and CEO Wang Xiaofeng once stated that one of the main uses of financing is to accelerate internationalization. The process is planned to serve 200 cities around the world by the end of 2017. Currently, it has reached 5 million+ bicycles, 100 million+ registered users, and 25 million+ daily orders. It has become a well-deserved leader and leader in the industry. Japan is the third overseas country market that Mobi Bike entered after Singapore and the United Kingdom. According to the calculation of Mobi Bike's expansion into the global 200-city target during the year, its overseas expansion trip in the second half of the year is bound to accelerate.
Sapporo, Japan, where Mobi’s arrival was the second Japanese city to enter after the Fukuoka. As one of the most popular tourist destinations in Japan, Sapporo is attracting travelers from all over the world, especially Chinese tourists. This means that Mobike bicycles will not only serve the local residents, but also provide visitors with new and convenient travel modes, boosting local economic growth and improving people's well-being.
The sharing of bicycles into the sea has become a trend. From Singapore to Silicon Valley, China’s sharing of bicycles is becoming a spokesperson for “China’s wisdomâ€. Globalization is buzzing and rhythm is accelerating. Prior to entering the European market, Mo Bai’s founder, Hu Weiwei, stated that “entering the global market, especially the European market, is a learning process. We plan to 'run in small steps' while exploring while walking forward.†Environmental protection travel, the local government certainly welcomes Mobike's entry. However, local governments overseas are also selective. The condition of technology hardware is an important consideration.
With the acceleration of the expansion of Mobike’s overseas expansion, the influence of Mobike’s bicycles is spreading to a wider area. Mary Mickle, who is known as “The Queen of the Internet,†released the 2017 Internet at Code Conference in the United States today. The trend report, which has paid special attention to the smart bicycle sharing service Mobike from China, and the well-known technology magazine WIRED, has invented many startup companies in the world that affect the future traffic pattern.
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