LCD panel price diving! A big wave of TVs is going to cut prices

Since last year, panel prices have entered a fast-rising channel, which has directly led to the collective soaring prices of retail-end TVs, and the largest increase in the size of small-size TVs. At the same time, it has also caused many TV makers to overwhelm. The price fluctuations of LCD panels lasted for nearly a year, and major manufacturers, mainly Internet TV, had to change their marketing strategies.

However, according to the latest panel survey quoted by the research institution, after the escalation of nearly a year, after the TV panel price began to loosen in June, especially in the most recent August and September, the LCD panel was especially large-screen. On the other hand, there was a sharper drop in prices, with prices of all sizes falling in tandem, of which the mid-size segments of 65, 55 and 40-43 were expected to have deeper declines. The latest data shows that the panel price in October is still lower.

On the 32-inch scale, the balance between supply and demand kept prices down slightly.

In the 39.5- to 43-inch segment, due to the secondary supply of some 40-inch panels to the market, the average price in September fell by more than US$5, and it is expected to drop by US$5 in October; the 43-inch supply will continue to increase, maintaining US$6 in September and October. The rate of decline.

49-50 inches, the 49-inch supply is stable, and the price keeps falling by 5 US dollars. The 50-inch supply continues to increase, and manufacturers’ inventories have risen. It is expected that the price will drop by US$7 in October and gradually reduce the spread to 49 inches, or even the same price.

On the 55-inch side, demand has clearly recovered. In September, the price fell by 5 US dollars, and it is expected to maintain a narrower decline of 5 US dollars in October.

In terms of large size, terminal sales are not aggressive and manufacturers' inventory pressure remains. It is expected that the price drop in October will continue to fall by more than US$10.

In general, the lower panel prices reflect a buffer time for actual TV products. The current TV market price trend has been flattening, but it is very likely that a small price reduction will be realized in the near future, and the final price reduction may be concentrated. In the double 11 promotion season. Therefore, the author's suggestion is that a friend who wants to buy a large-size TV can hold a coin for a while, and the Double 11 or New Year's Day is the right time to purchase.

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