Whether there is a laser projection once released, it immediately allows all sectors of the industry to discuss, in the author of the projection industry media career has not seen more than ten years. But today, Mijia Laser TV, launched by the millet eco-chain brand Mijia, once released, has caused the industry’s big coffee industry to “tapâ€.
The author found in each WeChat projection group, each projection big coffee person, Tucao most is not the price of 9999 yuan price, but Mi Jia laser television is also used in marketing to open up the projection field and another "professional term" light source brightness.
According to today's rice conference PPT, the brightness of the most expensive television light in the history of millet reached 5000 lumens, and the contrast ratio was 3000:1. The Mijia Laser Theater uses an ultra-short focal concave mirror lens. When the product is close to the wall, it can project a 50-inch screen. To project a large 150-inch screen, simply place the mainframe (ultra short-focus laser projector) 50 cm away from the wall.
A laser projection brand leader said in a circle of friends that the brightness of the light source has not heard such a standard. Why don't you use the ISO standard and national standard to invent the new standard of "light source brightness"? And from the body size of the machine and the upstream chip supplier's news, the 0.47 DMD chip used in this laser television is a chip that is dedicated to 1080P micro-projection. Its main feature is its low cost. However, the brightness and color should be worse than the large size FHD chip.
The Mi laser projector actually marked a 5000 lumens light source, I do not know how it came, anyway, to really achieve 5000 lumens brightness, 0.47-inch DMD chip is very difficult to achieve. According to relevant media reports, the brightness of the light source is the brightness before processing, and the general brightness in the industry refers to the final brightness after a series of optical processing such as the color wheel. It is understood that the brightness after normal processing is less than one-third of that before processing. The actual brightness of this laser cinema TV in the Mi family should be between 1300 and 1500 lumens. If it is this segment of lumens, then it should be similar to the current LG listed full-HD ultra-short focus micro-investment positioning.
In addition, this family of laser TVs in order to lower prices, not only the use of the pro-people version of the DMD chip, even the screen is not a standard. 9999 yuan to buy only an ultra-short-focus laser projector, you know, the current market dare to call laser TV brands are selected in the anti-light screen is a carefully selected, the purpose is to effectively avoid the impact of the screen caused by ambient light . While the meter family directly deleted the anti-light screen, it is indeed cheap in terms of price, but it does not take consumers seriously when it comes to application experience.
In addition, in terms of configuration, Mi Jia laser TV adopts Amlogic T968 processor, including four main frequency 1.8 GHz Cortex-A53 cores, support 4K source decoding. The product uses a 64-bit architecture with 2GB RAM and 16GB eMMC flash memory. Supports 2.4/5GHz dual-band WiFI, Bluetooth 4.0 and low-power BLE technology. Audio uses 2 full-range speakers and 2 high-frequency speakers for a total of 30W. Dolby 7.1 surround sound decoding and output support. On the whole, there is not much difference between products that have been listed on the market and the highlights are flat.
It is no wonder that people in the industry have stated that this kind of TV, which is known as the most expensive TV in the history of millet, deserves the Internet spirit of “extreme, feverish, word of mouth, and fastâ€. It is estimated that Lei Jun will be very angry when he looks at this product. In addition to the price of the people, the quality and connotation are contrary to the essence of Xiaomi's "essence."
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